Winner

AstraZeneca Emerging Markets Health Innovation Hubs: Reimagining Patient Experiences and Improving Health Outcomes through Breakthrough Innovations

by AstraZeneca

Summary of work

The AstraZeneca Emerging Markets Health Innovation Hubs aspire to reimagine patient experiences and improve health outcomes, in geographies/markets with often limited healthcare infrastructure, by brokering unlikely alliances and using integrated approaches to drive breakthrough innovations. One such innovation is the unique India Innovation Hub-led initiative, Project Heart Beat, which aims to improve the experience and health outcomes of heart attack patients by leveraging artificial intelligence for quicker diagnosis and treatment.

Judges’ comments

The application of the Innovation Hubs across several countries in different markets was impressive. The team at AstraZeneca demonstrated the scale end of patient impact, and there was evidence of true differentiation and value that made this a clear winner and truly innovative.